Melbourne, Australia

Brand + Stationery Design

CLA are a consulting team of organisational psychologists, scientist-practitioners, leadership specialists and thought leaders providing psychological products and services for leadership. With an independent and objective advisory approach, CLA design evidence-based, research-supported solutions for our clients.

CLA wanted to be a breath of fresh air in the world of corporate leadership and commissioned Jo Cutri Studio for a brand refresh and a new range of brand stationery and external products. Artist Stacy Gougoulis was commissioned to create a suite of illustrations and icons for the team to use internally. The drawings depict different skills and elements of corporate leadership.

Illustrations by Stacy Gougoulis